In order to meet the rising demand of customers in the Mainland for lifestyle living, Shirble Department Store Holdings has established the business unit of Smart Lifestyle Specialty Store in 2011 after years of well-rounded market research and preparations.

Smart Lifestyle Specialty Store is a brand new high-end retail concept under Shirble Department Store Holdings, a listed company on HKEx. Positioned as a boutique-style high-quality living store, Smart provides fine foods, fresh and grocery foods, imported goods, as well as home and lifestyle products for discerning customers. Smart has meticulously sourced thousands of distinguishing and representative products from across Europe, America, Japan, Korea, Hong Kong, Taiwan and Southeast Asia. World famous food and beverage, as well as restaurant brands from, for instance, Hong Kong, Japan, Australia, and France have lined up with Smart as their strategic partner for entering the Mainland market.

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